The Drum Awards for Online Media nominations 2021
This category aims to recognise an online campaign or investigation that has served to highlight a significant issue affecting those who visit the site and has made a tangible difference to them. Entries should include links showing how the story evolved.
101 East - The $5 Forests

How a consulate in Lebanon became feared by the women it was meant to help

Investigation revealing superstar DJ Erick Morillo's 28-year history of sexual abuse and harassment

Lobbying against clean air

Massacre in the mountains: How a religious festival turned into a killing spree

The Epidemic with Anton Krasovsky

The King, the crop top, and the poodle

This category will seek to assess a websites opinion and editorial sections. Award may go to a specific blog as well as the overall blogging content of a site. Judges will be looking for outstanding analysis, insights as well as wit.
#Write52 and #Write26

Al Jazeera English Opinions Team

Best Commentary/Blogging - inews.co.uk

FactCheck

The Egypt they detest

So who pays for all this journalism? This category seeks to recognise that many websites are in the business of making money. Entries here may be an innovative directory, some form of knowledge bank, strategy for driving subscriptions or pay walls.
BRANDM4TCH:The First Cookie-less Data Matching Broadcaster Product

For this category, judges will be looking for simple, logical layout that has been driven by innovation and creativity. The successful websites should be engaging, exciting and easy to use.
101 East - My Son, The Stranger
The Calvert Journal

What was the most effective launch or re-launch of a website over the last year? The jury will be looking to find the site that achieved the greatest success in attaining its goals.
Re-launch of the year
The Fourcast - a new podcast from Channel 4 News
easyJet Traveller

The entries in this category didn’t reach the standard the judges were looking for and so have not given any nominations.
This category will look at rewarding local or regional sites. Judges will look at the target audience and assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.
Belfast Live

The Calvert Journal

This category will recognise and reward creative and innovative thinking / swift action, where a business can demonstrate a change in model / product to enhance experiences or in response to an external factor.
CO— BY THE U.S. CHAMBER OF COMMERCE PROVIDES SMALL BUSINESS RESOURCES ON COVID-19

Coronavirus: Fact vs. Fiction Newsletter

Keeping Volkswagen Commercial Vehicles moving in a pandemic

Putting a Spotlight on Trusted Information

Start Here with Al Jazeera

The ZOE COVID Symptom Study: how an app built in a weekend shaped the UK’s response to COVID-19
ZOE/King's College London/First Create The Media

This category is for news based journalism and the jury will assess how the site delivers its editorial mission, serves its audiences and plays to the strengths of the online market place.
Al Jazeera English Online

Best Site for News-led Journalism

CNN International

This category is for sites in the sports sector. Judges will assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.
CNN Sport

Goal

The home of biggest sport news stories, in-depth women's sport coverage and lockdown campaigns

This category recognise and reward creative use of crowd sourcing or citizen journalism.
The judges will be looking for a creative deployment of citizen journalism to communicate an idea or news story.
'They pointed their guns at us and started shooting' - How a bloody night of bullets and brutality quashed a young protest movement in Nigeria

How LinkedIn News Gets Members Talking

Intimacy of Subtext Draws Editorial Participation from Readers

redfish global protest coverage

Judges will be looking for evidence of how a presence across different social media platforms was used to enhance a one off initiative or campaign.
The judges will review the entry based on innovation, creativity, clear strategy and tangible results.
2020 US ELECTIONS CAMPAIGN

Al Jazeera English on Facebook and Twitter

ESPN & Vodafone: The British & Irish Lions
From Beta Hype to Pop Culture: How Social Media Elevated Fall Guys

LBC Digital

The Alps: Timeless and Changing

The Economist's US elections coverage

The Sun's Jabs Army, supporting Britain's vaccination drive

This category is for B2B and B2C media brands.
The jury will assess how the brand is performing across all channels such as website, app, social, live events, video, print, etc
POLITICO Europe

PinkNews

Start Here with Al Jazeera

Twisted: Unserious Food Tastes Seriously Good

This category is for B2C and B2B branded content teams. Judges will assess how the team delivers its branded content, serves its audiences and harness the power of the web to deliver a strong and innovative proposition. Entries should include examples of work.
4Studio

B2C Branded Content Team of the Year - BDG Studios
BuzzFeed UK Content Team

Haymarket Automotive Studio: keeping car brands and buyers connected in lockdown

Imagine, Immediate Media Co.

Jungle Creations

Morning Studio, from the South China Morning Post: Helping Advertisers Brand to the Next Century

RT Creative Lab

What was the best story broken online last year – was it by your website? This category rewards the best online news story of 2019/2020 with the jury looking for the stand out news pieces from the last year.
Beirut Blast: CNN digital coverage

Beirut Explosion

Beirut Explosion - Sky News, Wednesday August 5, 2020

This award will celebrate those who are embracing the developing trend of providing a service to assist brands and agencies reach new and specific audiences. Consumers are looking for more creative and engaging commercial campaigns and media owners are working hard to provide that.
4Studio & The Body Shop : Unseen Kingdoms

Evening Standard X Wilkinson Sword: A Stroke of Genius

LADbible Group X PlayStation: Play Day

Reach x Electric Ireland: The Power of Pause

This category recognises excellence in digital media sales and rewards the team that can prove their achievements in contributing to the overall success of the business. Your entry should include; figures to demonstrate commercial success, information on new business wins and details of any new products or services implemented by the team. Entries should include examples of work.
Another £2.5m reasons to win….!
IMfood

Haymarket Automotive Studio: growing revenue, even in lockdown

POLITICO Europe Pro Sales Team

Positively Hearst

Successfully establishing carwow as a credible media partner

Team Ozone - delivering advertiser-first success

This category is for an individual who is creating innovative, effective and creative content. Entries should include examples of work.
All Hail the Lockdown

Fly On The Wall
Katie Lingo

Milena Dambelli

In this entry you should demonstrate evidence of outstanding leadership and journalistic skills which has helped achieve specific results.
Andrew James Phillips

Ben Goggin is a bold and fearless editor who pushed his reporters to go after major stories and reveal the truth behind what we all watch and read on our smartphones

Fiona Sinclair Scott

Laura Lucchini

Nikhil Swaminathan

Zach Tracer led healthcare business coverage through an incredibly demanding period, putting readers inside hospitals, labs, and meeting rooms as the industry has responded in record time to the pandemic.

What was the most effective online campaign run by an editorial team last year? The jury will be looking to find the campaign that achieved the greatest success in attaining its goals. Campaigning or investigative journalism is an example of what can be entered here.
Confronting Racism: Britain’s Big Race Divide

Editorial Campaign of the Year

Five days about the future

Good Morning Britain's 1 Million Minutes Campaign

How America built the racial wealth gap

Mixmag Blackout Week

Russia Z | The Calvert Journal

These entries should demonstrate how editorial innovation has been applied in a way that is creative and mouldbreaking.
Judges will asses the entry based on a demonstration of clear strategic thinking that can demonstrate how the activity delivered results for the business.
#VictoryPages: Social Media History

Black Voices In Conversation

Know Their Names
Still Here

The Endless Letter on Instagram Stories

The Scotsman Sessions
Voice-First Formats team in BBC Sounds

Here the entry should demonstrate evidence of outstanding teamwork and journalistic skills in the B2B and B2C sectors which has helped achieve specific results. Entries should include examples of work.
CGTN Europe digital

Editorial Team of the Year

PinkNews Editorial Team

Ruptly Verification Unit – fighting the fakes

The BBC.com feature sites: How mission, creativity and strategy drove the team's best year ever

The Take

Tyla Editorial Team

traveller.easyjet.com

This category is for individual journalists writing online content. Judges will be looking to award the journalist who has done most to increase the understanding of what are the key trends in this fast-moving market. Entries should include examples of work.
'The killing fields of Tarhuna' / Daniel Hilton / Middle East Eye

Exposing entrenched racism and discrimination at one of the world's most prestigious media giants - Rachel Premack

Kiran Moodley

Oli Dugmore

Sandra Gathmann

Timour Azhari

Vic Parsons

This category is for national news sites. Judges will assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.
How LinkedIn News Helps the UK Navigate Change

ITV News

National News Website of the Year, inews.co.uk

Sky News: Clarity In An Uncertain World

Rewarding digital native advertising solutions or campaigns, which not only show great results but also show exciting innovation and stand out creativity.
Judges will asses how the campaign delivered results against it's set objectives.
Giving fans ‘The Full Monte’ with Toyota GAZOO Racing

Holiday at Home, in partnership with the Hong Kong Tourism Board

Keeping Volkswagen Commercial Vehicles moving in a pandemic

Lego Duplo | Take 10 to Play

Proper Tasty and Philadelphia

Awarded to the best team in digital journalism. This category is supported by the British Journalism Review and will be judged by an independent panel put together by the BJR.
AJ Contrast, Al Jazeera Digital

Channel 4 News digital

Outstanding Digital Team of the Year: Why the BBC Shared Data Unit should be chosen
Sky News: Giving Clarity In An Uncertain World

VICE

Podcasts are growing in popularity and mainstream media is continually adopting the medium as a way of expanding on its content to reach a whole new audience. But which podcast has been the brightest beacon within this emerging medium over the last 12 months?
The jury will be seeking to award exactly that. Judges will assess the podcast based on audience, influence and engaging content.
Coronapod

Sweat, Snot & Tears - Netmums Podcast

The Fourcast - a new podcast from Channel 4 News

The Take

VENT

Will Trump Win?

“Brought to you by…” tells the stories behind the world’s most notable brands and examines how they’ve shaped us

This category is for B2C and B2B publishers and the jury will assess how the site delivers its overall strategy, serves its audiences and plays to the strengths of the online market place.
LADbible Group

PinkNews

Tortoise

For this category judges will reward the team using, delivering and creating outstanding social content. Judges will assess the team’s social strategy and its contribution to the overall success of the business. Your entry should include; detailed explanations of the strategy and measurement statistics to demonstrate success. Entries should include examples of work.
Al Jazeera Channel - Facebook Team

Al Jazeera English: Social Media Team of the year

Building the Stumble Chums: Scaling to Fall Guys Success

How Insider's social team covered the most contentious election in recent history

Jungle Creations

RT Creative Lab

Sky News Social Media Team

The Economist on social media

This category is for special interest or niche sites that serve a tightly defined audience. Judges will assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.
DeSmog Uk

GGRecon - A New Way To Experience Esports

Grist

Middle East Eye

PinkNews

The Calvert Journal

These entries should demonstrate how technology has been applied in a way that is creative and mould-breaking. Judges will assess the entry based on innovation or a creative use of technology.
There should be a demonstration of clear strategic thinking and tangible results.
#DeterringDemocracy: The Trump data leak

Connatix - Video Insights Engine

How Cavai Bubble® breaks the advertising mould by offering genuinely personalised interaction with consumers via safe and familiar functionality

Lessons of Auschwitz: VR tribute by school students
RT Creative Lab

The Failed Deals of the Century
For this category judges will reward the team using, delivering and creating outstanding video content. Judges will assess the team’s overall video strategy, storytelling and overall production and editing standards. Your entry should include; detailed explanations of the strategy and measurement statistics to demonstrate success. Entries should include examples of work.
Al Jazeera Close Up

Capturing creative curiosity with 5-Minute Crafts

Channel 4 News digital

PinkNews

Sky News Video Team
South China Morning Post Video Team
The Telegraph video team

Unheard voices; untold stories

carwow: Growing The Most Globally Viewed Car Channel On YouTube
