Phil Lynch joins Manchester United as the Chief Executive Officer of Media where he will be responsible for overseeing the Club’s Media initiatives, including the management and operations of MUTV (the Clubs 24x7 linear television network), the creation and editorial oversight of United Review (official match day programme) and Inside United (official monthly magazine), as well as the Clubs digital media partnerships and direct to consumer products.
Prior to his time at Manchester United Phil was the Global Head / Vice President of Content & Media Partnerships at Yahoo, overseeing 3500+ content partnerships across all verticals, as well as their digital distribution efforts. During his tenure he was selected by Variety as one of “Hollywood’s New Leaders” for 2016 and credited with developing Yahoo’s over the top live sports offering via securing broadcast rights and partnerships with the likes of the National Football League, National Hockey League, Major League Baseball, and PGA Tour.
Prior to Yahoo Phil was the senior vice president, digital networks & games for Sony Pictures Television (SPT). In this position, he was responsible for negotiating distribution deals and managing relationships with partners on behalf of Crackle, the studio’s multi-platform video entertainment network worldwide, and for acquisitions, programming, marketing, and operations for Crackle’s English language services in the US, Canada and Australia. Additionally, Lynch supervised and managed the game applications business for the Studio which includes games such as “Wheel of Fortune” and “Jeopardy!”, as well as Original IP like Suits & Swords, and brand extensions like Sports Jeopardy! and Wheel of Fortune Cubed.
Lynch joined SPT in 2007 as director of digital distribution and services and launched Sony Pictures cross platform digital ad supported and transactional businesses. Beforehand, Lynch was vice president of business development at FUN Games and served in various business development and product roles at IAC/InterActive Corp, RampRate Advisors and Yahoo Music.
Lynch graduated from Brown University with a double bachelor’s degree in organization behavior management and sociology. He currently serves as the class alumni communications officer for his graduating class