Categories

The best overall site as chosen by the judging panel.  All entries will be automatically considered for this awards but it cannot be entered into.
 

Selected by the Chairman of the judging panel as their personal favourite. All entries will be automatically considered for this awards but it cannot be entered into.
 

Here the entry should demonstrate evidence of outstanding leadership and journalistic skill which has helped achieve specific results.

This category is for individual journalists writing about the world of digital and technology. Judges will be looking to award the writer who has done most to increase the understanding of what are the key trends in this fast-moving market.
 

This category is for news based journalism and the jury will assess how the sites delivers its editorial mission, serves its audiences and plays to the strengths of the online market place.

This category is for special interest or niche sites that serve a tightly defined audience. Again, judges will assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.

This category will look at rewarding local or regional sites. Judges will look at the target audience and assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.

This category will look at rewarding national/world news sites. Judges will look at the target audience and assess how the site delivers its editorial mission, serves its audiences and harness the power of the web to deliver a strong and innovative proposition.

This category aims to recognise an online campaign or investigation that has served to highlight a significant issue affecting those who visit the site and has made a tangible difference to them. Entries should include links showing how the story evolved.

This category will seek to assess a websites opinion and editorial sections. Award may go to specific blog as well as the overall blogging content of a site. Judges will be looking for outstanding analysis, insights as well as wit.
 

For this category judges will assess how video is used, as well as the content of the video itself. The thinking behind the video, the story it tells, will be as important as overall production and editing standards. The panel appreciates that some of the most striking content is sometimes the most spontaneous.
 

For this category, judges will be looking for simple, logical layout that has been driven by innovation and creativity. The successful websites should be engaging, exciting and easy to use.

 

For this category judges will be looking for evidence that a website has extended its editorial reach via Twitter, and has helped further its editorial agenda. Simply re-Tweeting headlines will not be enough.

Judges will be looking for evidence of how a presence different social media platforms has helped develop a websites editorial agenda, and how these platforms have been used in an innovative, engaging and exciting way.

Here the judges will be looking into how a website is engaging its reader in an innovative and proactive way in order to generate content, share knowledge or solve specific problems. Strategies might also include how readers have, for example, been offered promotions by advertisers, or encouraged to submit video footage of certain events.

This category will look at how the brand is developing into new markets or new sectors.  Judges will be looking for evidence of expansion and progress. 

So who pays for all this journalism? This category seeks to recognise that many websites are in the business of making money. Entries here may be an innovative directory, some form of knowledge bank, strategy for driving subscriptions or pay walls.